TikTok Shop lets brands and creators showcase and sell their products directly on TikTok, using a seamless in-app shopping experience in real time.
As one of the top marketplaces in Southeast Asia, TikTok Shop empowers creators to connect with customers through engaging and shoppable content.
TikTok Shop invites customers to experience the joy of discovering and purchasing new products, ranging from fashion & beauty to gadgets and home decor, without leaving the app.
What is the TikTok Shop affiliate program?
TikTok Shop affiliates across Southeast Asia will now be able to promote TikTok Shop on a cost-per-sale basis, earning a 1.4% commission flat rate without being capped across all products for every successful sale referred through Involve Asia’s affiliate network.
The sales amount for each order excludes discounts, shipping fees and taxes.
Promoting through TikTok Shop’s Flash Sale, where you will find a wide range of products at affordable prices with discounts for a limited time only, can earn you more commissions.
How to Promote TikTok Shop
Involve Partners can promote any product from various categories available on the Flash Sale page outside the TikTok app. All Partner Types (Content Creators, Influencers, Coupons, Ad Networks, Cashback, and Comparison Websites) are welcome to promote products from TikTok Shop.
You can only promote TikTok Shop to your followers based in Malaysia, the Philippines, Vietnam, Thailand and Indonesia.
You will only get commissions when customers click on the affiliate link and make purchases within the cookie period of 24 hours.
The following are not commissionable:
- Multiple conversions per click
- Coupon codes available to the public
- Coupon codes provided exclusively by Involve Partners
Product deeplinks are currently not available till further notice.
Involve Partners are not allowed to do brand bidding for promotional content.
How to become a TikTok Shop affiliate
Step 1: Create an Affiliate Account on Involve Asia
It is free for you to join so you can start by:
- Go to the Involve Asia’s ‘Create Account’ page
- You need to fill in your personal details.
- After filling out everything, you need to wait for two to four business days for Involve Asia’s approval.
That’s it! Just sit back, relax, and wait for their email. It’s easy as 1-2-3!
Here’s further information on how to register an Involve Partner.
Step 2: Submit your Application for TikTok Shop Affiliate Program
TikTok Shop wants to ensure that only the best TikTok Shop affiliates promote their brand. That’s why you will need to apply to run their affiliate program.
1. From your Dashboard, go to Discovery. Then, from the drop-down menu, select Advertiser Directory.
On this page, you will notice two search bars. One is for finding Advertisers, and the other is for Countries. By default, the search bar will automatically fill in depending on which country you are in when you signed up with Involve Asia. To widen the search, remove the country from the search bar.
2. After typing “TikTok Shop” on the first search bar, the Offer page will appear in the Results.
3. After selecting which country you prefer to promote TikTok Shop, you can now hit Apply to request them for approval.
4. After hitting Apply, a Request Approval pop-up will appear. Here, you’ll have some questionnaires (relating to TikTok Shop affiliate requirements) to answer. The questions will ask where the traffic will come from, your URL, the modes of promotions, etc. When you’re done with the questions, click Save.
After successfully submitting your request, you’ll see under the form “*Application submitted successfully.”
Yeay, you now can start promoting when your application has been approved!
Here’s how to create your TikTok Shop affiliate links to promote top-selling products.
How to generate TikTok Shop affiliate link
Navigate to the “TikTok Shop” Offer Page and click the “Promote” button.
Choose the Property where you want to promote the TikTok Shop product.
Copy the generated affiliate link for TikTok Shop and paste it on your promotional content.
Now, you can share your affiliate link on your promotional content.
Ready to kickstart your journey in promoting and earning from the TikTok Shop? Sign up as a Partner for the TikTok Shop affiliate program at Involve Asia below.