Affiliate Disclosure Statement
TL;DR — An affiliate disclosure statement is a notice that tells an audience a publisher may earn a commission if they click a link or buy through a recommendation. It keeps content transparent and builds trust with readers, viewers, or followers. Disclosure is part of broader compliance — affiliates are expected to represent advertisers honestly and transparently when promoting offers.
What Is an Affiliate Disclosure Statement?
An affiliate disclosure statement is how a publisher lets their audience know there’s a financial relationship behind a recommendation. When a publisher earns commission for promoting a product, their audience deserves to know that a link or review may result in the publisher being paid.
Disclosures don’t need to be long or complicated. A simple line like “this post contains affiliate links — I may earn a commission if you buy through them” is enough in most cases. What matters is that it’s clear, easy to find, and placed close to the content it relates to, not buried at the bottom of a page in small print.
Disclosure requirements vary by country, but the principle is consistent across most markets: audiences have a right to know when content is commercially motivated. Failing to disclose can damage audience trust and, in some markets, may have legal implications.
Related Terms: Compliance · Terms & Conditions (T&Cs) · Brand Safety
Ready to grow with Involve Asia?
Whether you’re a brand looking to scale or a creator ready to monetize — we’ve got the tools, data and network to help you grow.
