Ready to make cash using just your Instagram Stories? Well, you’re in the right place! With a sprinkle of creativity and a smart approach, you can monetize your daily IG content and earn Lazada commissions—all without posts or feed clutter.
This article shares more on how to make affiliate commissions using Instagram Stories for Lazada affiliate promotions.
Why Instagram Stories are Perfect for Affiliate Marketing
The Power of Ephemeral Content
Instagram Stories vanish after 24 hours—making them the ideal channel for flash deals, quick reviews, and call-to-action nudges. Because people swipe through stories daily, your content can feel casual and authentic, not salesy.
Engagement Rates vs. Regular Posts
Plus, engagement rates on Stories often beat regular feed posts—higher interest equals higher chance of clicks. With polls, stickers, and swipe-up or link options, Stories are designed to drive quick actions.
15 Reasons Why Instagram Stories Work So Well for Affiliate Marketing
- Built-in Urgency
Stories disappear after 24 hours, encouraging fast action from viewers. - High Visibility Placement
Stories appear at the top of the app, grabbing attention before the feed does. - Swipe-Up/Link Sticker = Instant Clicks
The link sticker allows users to visit affiliate links directly without leaving the app. - Authentic & Relatable Format
Stories feel more casual and real — perfect for trust-based recommendations. - Low Production, High Impact
You don’t need polished content — a selfie video or screenshot with text often performs better. - Easy to Promote Flash Deals
Limited-time offers, voucher codes, or seasonal promos feel natural in Story format. - Interactive Tools for Engagement
Polls, quizzes, sliders, and questions boost engagement before or after affiliate links are shared. - Great for Daily Product Recs
You can post different products each day without cluttering your profile. - Highlights Keep Stories Evergreen
Save your best affiliate promos under Highlights so they continue driving traffic long after 24 hours. - Perfect for “Unboxings” and Real-Time Reviews
Show products in action, boosting credibility and click-throughs. - More Trackable Click Behavior
Affiliate links in Stories often show higher intent and conversions. - FOMO-Friendly
Viewers don’t want to miss out — the 24-hour expiry helps drive impulsive clicks. - Fits with Influencer Habits
Many creators already use Stories daily, so adding affiliate links is seamless. - Supports Personal Branding
Stories let you blend affiliate content into your day-to-day life without looking “salesy.” - Great for Shoutouts and Product Tags
Tagging brands + using an affiliate link = dual exposure and extra engagement.
Getting Started with Lazada Affiliate Program
Joining via Involve Asia
Joining the Lazada affiliate program is straightforward via Involve Asia. Once you’re approved, you’ll get access to a dashboard where you can search Lazada’s product catalog and generate custom affiliate links.
Finding and Generating Your Affiliate Links
Choosing the Right Products
Tip: choose products that resonate with your audience—tech gadgets, beauty essentials, or home finds always work well. Focus on high-converting, high-demand items for better results.
Customizing Links for Stories
Use the affiliate dashboard to shorten or tailor your links, making them clickable and mobile-friendly for Instagram viewers.
Optimizing Your Instagram Profile
Switching to a Creator or Business Account
Switch to a Creator or Business account to unlock analytics and the link sticker option. This setup is also essential for serious content creators aiming to monetize.
Adding a Link-In-Bio Tool
Use tools like Linktree, Beacons, or Milkshake to store multiple affiliate links in one place. Promote your shop page in your Stories and bio.
Story Formats That Sell
Product Unboxings and First Impressions
Record yourself unboxing a Lazada purchase. Share your honest opinion and then add your affiliate link using the link sticker.
How-To Tutorials and Mini Demos
Show your audience how to use the product, even if it’s just a simple setup. These bite-sized how-tos create trust.
Flash Deal Alerts with Countdown Stickers
Adding Swipe-Up vs. Link Stickers
If your account doesn’t have the swipe-up feature, use the link sticker instead. Add urgency using a countdown sticker alongside it to boost clicks.
Crafting Engaging Story Copy
Strong Call-to-Action Phrases
Use phrases like “Swipe up to grab this at 50% off!” or “Click the link to get it before midnight!” to create urgency and encourage clicks.
Using Stickers, Polls & Questions to Boost Interaction
Engage your audience by asking what they think. “Would you buy this?” or “Which color should I get?”—then include your affiliate link in the next slide.
Maintaining Compliance and Trust
Affiliate Disclosures and Transparency
Always include #affiliate or #ad when sharing links. It’s not only required—it builds credibility with your followers.
Avoiding Over-Promotion
Too many links can cause fatigue. Mix affiliate promotions with value content, personal updates, and behind-the-scenes posts.
Tracking and Scaling Your Strategy
Monitoring Swipe-Up Clicks and Conversion Rates
Use Involve Asia’s dashboard to track how many clicks and sales come from your links. Match this with your Instagram Story Insights for a full picture.
A/B Testing Story Formats
Try different CTAs, visuals, or timings and compare performance. Learn what style your audience responds to most.
Common Pitfalls and How to Avoid Them
Link Overload Fatigue
Don’t cram every story with a new link. Be strategic—highlight 1-2 products per day max.
Ignoring Story Analytics
Always check your reach, taps forward/backward, exits, and link clicks. These tell you what content works (and what doesn’t).
Community-Building Through Stories
Sharing UGC (User-Generated Content)
Encourage customers to tag you when they buy through your link. Repost their content to create a feedback loop and social proof.
Reposting Testimonials and Reviews
Did someone message you a thank-you or a product review? Turn that into a slide (with permission), and link the product again!
Conclusion
Instagram Stories are a hidden gem for affiliate marketing—especially with Lazada’s affiliate program via Involve Asia. With clear CTAs, engaging formats, and consistency, you’re perfectly positioned to earn passive income without cluttering your feed.
Start sharing—and watch those commissions roll in!
Frequently Asked Questions (FAQs)
Do I need 10k followers to use swipe-up function on Instagram?
You don’t need 10,000 followers to share Lazada affiliate links in Stories anymore. Instagram has replaced the swipe-up feature with a Link Sticker that’s available to all users, regardless of follower count. This means you can easily promote Lazada deals by adding your affiliate link using the sticker feature. Just copy your Lazada affiliate link from Involve Asia and paste it into the Link Sticker. Add a strong call-to-action (like “Tap to shop!”) and make your Stories visually engaging to drive clicks and commissions—even if you’re just starting out.
How many Instagram Stories should I post daily to earn affiliate income?
Posting 3 to 5 Instagram Stories per day is ideal for promoting Lazada affiliate links without overwhelming your audience. Spread them throughout the day to stay visible and top of mind. Use a mix of content: showcase Lazada deals, share behind-the-scenes moments, post product demos, and add polls or questions to boost engagement. Keep your affiliate Stories fun, helpful, and direct. Over time, track which types of Stories perform best. Consistency builds trust and increases your chances of conversions, especially when combined with your affiliate link in Link Stickers or Story Highlights.
Can I use Lazada affiliate links in Instagram Story highlights?
You can use Lazada affiliate links in your Instagram Story Highlights. This is a great way to keep your affiliate promotions visible beyond the usual 24-hour Story window. Create Highlights for different product categories like “Best Deals,” “Beauty Picks,” or “Tech Finds.” Use engaging covers and short descriptions so viewers know what to expect. Simply add the Link Sticker to each original Story, then save it to a Highlight. This helps followers revisit your top product picks anytime, increasing your chances of ongoing clicks and affiliate income over time.
Should I always disclose affiliate links on my social platforms?
You should always disclose affiliate links to comply with legal guidelines and build trust with your audience. Use simple, clear disclaimers like “This post contains affiliate links” or “I may earn a commission if you purchase through this link.” Instagram Stories can include disclosures in text overlays or stickers. Being upfront helps you stay transparent, professional, and credible. Audiences appreciate honesty—and it won’t hurt your earnings. In fact, it can enhance your reputation and encourage loyal followers to support you by clicking your Lazada affiliate links, knowing it helps you earn.
What’s the best time to post affiliate Stories on Instagram?
The best time to post Instagram Stories with Lazada affiliate links is during peak engagement hours—typically 11AM to 1PM and 7PM to 9PM in your local time zone. These are windows when most users check their phones during lunch breaks or after work. That said, test different time slots and review your Instagram Insights to see when your followers are most active. Posting consistently and scheduling around promotions or payday periods (like the 15th or end of the month) can also boost clicks and affiliate conversions significantly.
