Fashion is one of the strongest and fastest-growing categories on Involve Asia. With high shopper demand, fast-moving trends, and strong repeat purchases, fashion brands offer excellent earning potential for creators, bloggers, deal sites, and performance marketers across Southeast Asia.
If you’re looking for the best affiliate programs in fashion on Involve Asia, this guide highlights top brands, why they convert well, and how to start promoting them quickly.
Why Fashion Affiliate Programs Perform Well on Involve Asia
Fashion is consistently one of the most profitable verticals on the platform because:
- Shoppers buy frequently
- Average order values are strong
- Flash sales and seasonal drops create high urgency
- Fashion creators dominate TikTok, Instagram, and YouTube
- Product recommendations convert fast when linked with deeplinks
With a large selection of fashion advertisers available across Southeast Asia, this is one of the easiest categories to start with even for beginners.
The Best Affiliate Programs in Fashion on Involve Asia
Below are some of the top-performing fashion advertisers you’ll typically find inside the Involve Asia Advertiser Directory.
This list focuses on regional performance, brand demand, and earning potential for partners.
1. Zalora
Zalora is one of the highest-converting fashion brands among Southeast Asian shoppers. Its wide catalog and strong brand recognition make it a staple in many partners’ strategies.
Why partners love it:
- Large catalog of global and local brands
- Frequent sales (Mid Year, Payday, 11.11, 12.12)
- High intent shoppers who are ready to buy
- Strong conversions for creators and deal sites
Best for: Fashion creators, Instagram influencers, TikTok reviewers, deal pages.
2. SHEIN
SHEIN is a powerhouse for Gen Z and trend-focused audiences, known for its huge variety and viral fashion pieces.
Why it performs well:
- Massive variety of fashion, beauty, and accessories
- New and trending items every week
- Competitive prices that help boost conversion rates
Best for: TikTok fashion hauls, OOTD creators, budget-fashion niches.
3. H&M
H&M is a strong global brand with consistent shopper trust and a steady stream of new arrivals.
Why it’s a top pick:
- New arrivals and collections every week
- Strong brand awareness across multiple markets
- Good conversion potential during seasonal campaigns and sales
Best for: Lifestyle creators, moms, minimalist fashion influencers.
4. Adidas
Adidas is a favourite for sportswear and athleisure, with loyal customers and strong product demand.
Why it works:
- High brand loyalty and repeat buyers
- Higher average order value (AOV), meaning better commissions
- Suitable for both evergreen and seasonal campaigns
Best for: Fitness creators, sports niche pages, sneaker communities.
5. Nike
Nike remains one of the most recognisable sportswear brands globally, with strong demand in Southeast Asia.
Why partners choose it:
- Premium sportswear and footwear
- High AOV with strong commission potential
- Powerful brand that supports long-term content
Best for: Fitness influencers, sports communities, sneaker-focused audiences.
6. Cotton On
Cotton On converts well due to its mix of trendy basics, casual wear, and accessible pricing.
Why it ranks high:
- Attractive price points for younger audiences
- Good conversion rates for students and casual shoppers
- Strong performance during sale periods
Best for: Lifestyle creators, fashion deal pages, student-focused channels.
7. Uniqlo (Where Available)
Uniqlo’s focus on timeless basics and functional clothing makes it a reliable and evergreen fashion affiliate choice.
Why partners promote it:
- Iconic basics and seasonal bestsellers
- High trust and brand recognition
- Wide demographic reach from students to working professionals
Best for: Minimalist fashion influencers, review sites, lifestyle curators.
8. PUMA
PUMA is a leading global sportswear brand known for performance-driven apparel, footwear, and accessories that appeal to athletes and lifestyle shoppers across Southeast Asia.
Why it’s a strong choice:
- High-demand sportswear, sneakers, and athleisure collections
- Strong appeal among fitness enthusiasts and streetwear fans
- Frequent product launches and limited-edition collaborations
Best for: Fitness creators, athleisure OOTD content, sneaker reviewers, lifestyle sports influencers.
9. Love, Bonito
Love, Bonito is one of the most popular women’s fashion brands in Southeast Asia, particularly for workwear and occasionwear.
Why it performs well:
- High brand loyalty among women
- Strong demand for workwear, dresses, and occasion outfits
- Healthy AOV, especially for curated outfits
Best for: Women’s lifestyle creators, career fashion influencers, Pinterest boards.
10. Fashion Marketplaces: Shopee & Lazada
Fashion categories inside Shopee and Lazada also drive significant affiliate earnings through Involve Asia.
Why they dominate:
- Massive variety of products and price ranges
- Frequent flash sales and vouchers
- Huge daily search volume for fashion keywords
- Easy deeplinking to specific products via Create Deeplink
Best for: Deal sites, TikTok micro-creators, style comparison content.
How to Find These Fashion Affiliate Programs on Involve Asia
To start promoting the best affiliate programs in fashion on Involve Asia, follow these steps:
- Log in to your Involve Asia Publisher Dashboard.
- Go to Discovery > Advertiser Directory.
- Search for the brand name (e.g., “Zalora”, “SHEIN”, “Adidas”).
- Open the offer and check the details and rules.
- Click Instant Apply or Apply depending on the offer type.
- Once approved, click Promote to get your main tracking link.
For product-specific links, use:
- Go to Create Deeplink from the top navigation.
- Select the advertiser and paste any product URL.
- Generate a product deeplink to use in your content.
6 Best Ways to Promote Fashion Affiliate Programs
Once you have your links, you can promote the best fashion affiliate programs on Involve Asia in many different ways.
1. Try-On Hauls
Record try-on hauls for TikTok, Instagram Reels, and YouTube Shorts. Show multiple outfits from the same brand and link them in your bio or pinned comment.
2. OOTD (Outfit of the Day) Posts
Share daily outfits and mention where each item is from. Use deeplinks to send your audience directly to the items.
3. Lookbooks and Style Guides
Create collages or carousel posts for topics like “Workwear Essentials”, “Raya Outfits”, or “Holiday Travel Looks” using your favourite fashion brands.
4. Top 10 Lists
Blog posts or social content like “Top 10 Work Outfits from Zalora Under RM100” or “10 SHEIN Dresses for Date Night” tend to attract clicks and conversions.
5. Flash Sale Alerts
Use your Instagram Stories, Telegram channel, or Facebook group to share limited-time deals and vouchers. Fashion shoppers respond quickly to urgency.
6. Fashion Deals Groups
Create or grow a Facebook, WhatsApp, or Telegram group focused on fashion discounts and offers. Share deeplinks whenever a strong promotion goes live.
Why Fashion Programs on Involve Asia Are Strong for SEA Partners
Compared to many global platforms, promoting fashion through Involve Asia is especially effective for Southeast Asian partners because:
- The platform is built for Southeast Asia and understands local markets.
- Many advertisers support local currencies and region-specific promotions.
- You can work with both international and local fashion brands.
- Real-time tracking and reporting help you optimise content.
- Monthly payouts make it easier to manage your cash flow.
Conclusion
Here’s a quick recap of the top-performing fashion affiliate programs on Involve Asia: Zalora, SHEIN, H&M, Adidas, Nike, Cotton On, Uniqlo (where available), Love, Bonito, and the fashion categories on Shopee and Lazada. These brands offer strong demand, high conversions, and frequent repeat purchases- making them ideal for creators who want reliable, steady earnings from fashion content in Southeast Asia.
Simply log in to your Involve Asia Publisher Dashboard, search for these brands, apply, and start creating content that fits your style and audience. Share your affiliate links, track your results, and optimise as you grow.
Start with one or two brands from this list, test your content, and scale up as you learn what works best for your audience.
Frequently Asked Questions (FAQs)
What makes an affiliate program one of the best in the fashion niche?
The best fashion affiliate programs usually have strong brand recognition, high customer demand, and products that convert well across different audiences. Programs like Zalora, SHEIN, H&M, Nike, and Cotton On are popular because they offer a wide variety of styles, frequent promotions, and competitive pricing that encourages impulse buying. High-performing programs also provide fair commission rates, quality tracking tools, and timely payouts. Reliable programs with trusted brands tend to convert better, making them ideal for content creators, influencers, and blog owners in the fashion niche.
How do I choose the best fashion affiliate program for my content style?
To choose the best fashion affiliate program, start by identifying your content niche such as streetwear, modest fashion, minimalist outfits, athleisure, or budget finds. Pick programs that align with your audience’s tastes and purchasing behavior. For example, if your followers love sporty looks, Nike or Adidas may perform best. If they prefer fast fashion or affordable outfits, SHEIN or H&M might convert better. Always review commission rates, product variety, regional availability, and whether deep-linking tools are provided. The right program is the one that fits your content and resonates with your audience.
Do fashion affiliate programs require a minimum number of followers?
Most fashion affiliate programs do not require a strict minimum number of followers. Many brands prioritize content quality, niche relevance, and consistency over follower count. Thanks to networks like Involve Asia, even small creators, micro-influencers, and niche pages can access top fashion brands without needing tens of thousands of followers. What matters more is that your profile is active, public, and aligned with the brand’s image. Good engagement and useful, consistent content can often compensate for smaller follower numbers.
Which fashion affiliate programs pay the highest commissions?
Commission rates vary by region and advertiser, but generally, fashion brands with higher average order values or strong sales cycles tend to pay better. Programs like Zalora, Love, Bonito, Cotton On, and selected premium fashion brands often offer competitive commission structures. Meanwhile, fast-fashion giants like SHEIN and H&M convert frequently due to high demand, generating steady earnings even with moderate commission rates. The highest-earning programs are usually the ones your audience buys from consistently, not necessarily the programs with the highest percentage rate.
Can beginners earn well with fashion affiliate marketing?
Beginners can earn well with fashion affiliate marketing as long as they choose the right programs and create consistent, helpful content. Fashion is one of the most popular online shopping categories, which means consumer intent is already high. New creators can start with simple content like outfit ideas, styling tips, product reviews, hauls, or trend posts. Using affiliate networks like Involve Asia also makes it easier to access multiple fashion brands from one dashboard. With persistence and creativity, beginners can grow a reliable income even without prior experience.
