Manual Approval
TL;DR — Manual approval is when an advertiser reviews and decides on a publisher’s application to promote their offer, rather than approving it automatically. It means there’s a waiting period between applying and being able to generate a tracking link. On Involve Asia, manual approval offers show an Apply button rather than Instant Apply, and the review typically takes 24 to 48 hours.
What Is Manual Approval?
Manual approval is the process where an advertiser or platform reviews a publisher’s application before granting access to promote a specific offer. Rather than being approved the moment they click a button, the publisher waits while their property, promotion method, and audience are assessed against the advertiser’s requirements.
Advertisers use manual approval to maintain tighter control over who promotes their brand. Some brands have strict requirements around content type, audience demographics, or promotion methods, and want to assess each publisher individually before granting access.
Manual approval also adds a layer of brand safety — it ensures that before any tracking link is generated, the advertiser has confirmed the publisher and their channel are a good fit for the offer’s terms.
Manual Approval on Involve Asia
On Involve Asia, offers requiring manual approval show an Apply button on the offer page rather than Instant Apply. When a publisher clicks Apply, the button changes to Pending while the application is under review. The review typically takes 24 to 48 hours, though some offers may take longer depending on the advertiser.
Once approved, the button updates to Promote, and the publisher can immediately click it to generate their tracking link. If an application is not approved, publishers can explore alternative offers from the same or similar advertisers in the Advertiser Directory.
Related Terms: Application Status · Instant Apply · Publisher Vetting · Offer Page · Brand Safety · Terms & Conditions (T&Cs)
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