Deeplinkable
TL;DR — Deeplinkable means a publisher can generate a tracking link to any specific page on an advertiser’s site — a product, category, or promotion page — rather than just the homepage. Not all advertisers support this, which is why offers on Involve Asia are labelled as deeplinkable or non-deeplinkable. Where an offer is deeplinkable, publishers can use the Create Deeplink tool to point audiences directly to the most relevant page.
What Does Deeplinkable Mean?
When an offer is deeplinkable, it means the advertiser’s platform supports tracking links that go beyond the homepage. A publisher can generate a link to a specific product page, a sale landing page, or a category they’re writing about — and the affiliate tracking still works correctly through that deeper URL.
Not every advertiser can support this. Some platforms — particularly app-based stores — have technical limitations that prevent tracking from being passed through to deep product URLs. In these cases, an offer is labelled non-deeplinkable, meaning the publisher can only link to the advertiser’s main homepage or a fixed landing page, regardless of what they’re promoting.
The practical difference matters for content publishers and influencers. Sending an audience to a specific product they’ve reviewed converts far better than sending them to a homepage and hoping they find it themselves.
Deeplinkable on Involve Asia
On Involve Asia, offers in the Advertiser Directory are marked as deeplinkable or non-deeplinkable. For example, Taobao has both a deeplinkable and a non-deeplinkable version of its offer, while TikTok Shop offers across Malaysia, Singapore, Indonesia, Thailand, and Vietnam are listed as deeplinkable.
For deeplinkable offers, publishers can paste any product URL into the Create Deeplink tool at app.involve.asia/publisher/deeplink-generator to generate a tracked affiliate link straight to that page.
Related Terms: Deeplink · Landing Page · Affiliate Link · Product Catalog · Offer Page
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