How to Make Money on TikTok

In this article, we will guide you through on how to earn money by promoting your favourite products on TikTok.

What is TikTok?

TikTok lets you create and share your 60 seconds video on anything you would like to talk about with your followers.

This is where you can be discovered by the active young audience, between 16 – 24 years old.

Its built-in editing tools enable you to create unique videos easily.

TikTok has more effects, templates and filters than Instagram does which is why you see a lot of TikTok videos being uploaded to Instagram and Facebook.

But why share your content on TikTok when you already have Instagram and YouTube. The below table shows the difference between these platforms.

Craft a TikTok Strategy

Here’s how to make money from TikTok with affiliate links:

Just like Instagram, there’s only one place to put your Involve links on your TikTok profile.

That’s why we recommend some of these menu generators:

  • Linkin.bio – clickable Instagram posts
  • Linktree – a personalised and easy-customisable page for your affiliate links
  • Milkshake – card-like website pages to feature your personalised content and affiliate links
  • Beacons – includes website and social media performance

How to Create Content on TikTok

Here are 4 steps on how to make engaging TikTok videos that will bring in consistent conversions.

Find your Niche

‘For You’ Page – a compilation of videos for TikTok users based on what kind of videos they frequently watched

It’s very important to stick to your niche so people will remember you for that niche.

Your content will appear on TikTok users’ ‘For You’ page, based on their interests. If they find your videos interesting, they will follow your profile and these videos will appear on their Following feed.

Blublubli specialises in reviewing makeup items

Here are a few examples of publishers that are well known in their niches on TikTok:

  • Pakoi Official shares tips and product reviews on Tech & Gadgets that has 850.4K likes
  • JiaOhJia creates makeup looks and shares skincare routines
  • Wulan Wu tries home & lifestyle items and recommends to her followers
  • Blublubli does reviews on makeup products

If you just started using TikTok, try a few categories to find your strengths. When your videos start to garner traffic and engagement, focus on creating videos on that specific category that does well so you will be able to continue the interaction with your audience.

Create Product Reviews

An easy way to create content is to review products that you are already using.

Wulanwu reviews a portable humidifier

Your audience will be persuaded to click on your affiliate links and purchase your recommended products.

Share your extraordinary and relatable experience with the products with your choice of background music or your recorded voice over.

Let’s have a look at how JiaOhJia creates a video about using Obsess Cosmetics to recreate a filter makeup look.

(Source: Video)

In her video, she include these elements to make her video engaging:

  • Before and after putting the filter makeup look
  • Provide step-by-step approach – using each product for face, eyes and lips
  • Include song as background music

You can also add your recorded voiceover to build interaction with your audience.

Add Text on Your Videos

Using text on videos enables the audience to view them when they may not have the sound turned on. It elevates the storytelling that will grab the audience’s attention.

Pakoi Official adds text on his video thumbnails

You have to make your text eye-catching and noticeable for your audience who might click on your affiliate links.

For example, in Pakoi Official recently made a video about on an electronic disinfectant spray.

He adds in text to highlight the following:

  • Product description
  • Sold on Shopee
  • Need to buy the disinfectant liquid separately
  • Free discount vouchers
  • Asking if his audience want to know more about this product

In some of his videos, he adds a CTA (such as ‘Link in Bio’) that persuades his audience to click on his affiliate links.

Include text on video thumbnails so that your audience will most likely press play to view your videos. Add in the promo codes if you have them.

Use Hashtags

Adding in hashtags increases your visibility and reach to a target audience. With hashtags, your videos will appear on the Discover Page where TikTok users find interesting videos based on trending hashtags.

Pakoi adds the popular hashtags that so that his content can reach out to a wider audience

Hashtags are useful to get ideas for creating videos. You can search for inspiring videos by using the search bar to key in the hashtag.

Here are types of hashtags to include in your videos:

  • Relevant hashtags
  • A mix of the most trending and least popular hashtags
  • Branded hashtags & hashtag challenges
Wulanwu adds specific hashtags that audience might be interested in watching types of videos

We found a list of hashtags for specific types of content that you could use for your videos.

You can add as many hashtags as you want with a limit of 100 characters in the caption.

Generate Your Affiliate Links

Know how to create videos and promote your affiliate links on TikTok? Get started in generating your affiliate links NOW!

Here’s a video that shows a step-by-step process in generating your links with our deeplink generator.

Read our article to learn how to generate your affiliate links here.

Head on over to your Dashboard by clicking the button below. Enjoy making content and promoting them with your affiliate links on TikTok!