shopee affiliate program

How to Join Shopee Affiliate Program (Step-by-Step Guide for Beginners)

Table of Contents

This article was last updated on:

Want to earn money by promoting Shopee products without handling inventory or customer service?

This is exactly what the Shopee Affiliate Program allows you to do.

Whether you’re using TikTok, Instagram, Facebook, or even just sharing links with friends, you can start earning commission by recommending products people already want to buy.

In this guide, you’ll learn exactly how to join, generate your affiliate links, and start earning – even if you’re a complete beginner.

Key Takeaways

  • You can earn commission by promoting Shopee products through your unique affiliate links
  • No need to handle products, delivery, or customer support
  • You can start with platforms you already use, like TikTok, Instagram, or Facebook
  • Earnings grow based on how often you share and how well your content performs
  • You can sign up for free on Involve Asia and start within minutes

What Is the Shopee Affiliate Program?

The Shopee Affiliate Program allows you to earn commission by promoting products listed on Shopee.

When someone clicks on your affiliate link and makes a purchase, you earn a percentage of that sale.

This makes it one of the easiest ways to start earning online – especially if you’re already sharing deals, product recommendations, or shopping tips.

Instead of selling products yourself, you’re simply helping people discover products — and getting rewarded for it.

Read: What is Affiliate Marketing and How Can You Make Money From It

How to Promote Your Shopee Affiliate Links

You don’t need to be an influencer or have thousands of followers to start. Many affiliates begin with platforms they already use daily.

PlatformHow You Can Promote
TikTokCreate short videos reviewing or showcasing products
InstagramShare reels, stories, or product recommendations
FacebookPost deals in groups or your personal feed
WhatsAppShare links with friends or community groups
YouTubeCreate tutorials, unboxing videos, or product reviews
Platforms to Share Your Affiliate Links

If you’ve ever recommended a product before, you already have the skills to start.

Read: How to Choose a Social Media Platform for Affiliate Marketing

How Much Can You Earn from Shopee Affiliate?

Your earnings depend on how often you share and how your audience responds, but even beginners can start small and grow over time.

LevelTypical EarningsWhat It Looks Like
BeginnerSide incomeSharing links casually on social media
IntermediateConsistent monthly incomePosting regularly and testing content
AdvancedHigh earning potentialStrong content strategy and multiple platforms
Earning Levels with Shopee Affiliate

Many affiliates see their first earnings within weeks – especially during major sale periods when people are actively shopping.

Join Involve Asia and start making real side income - Publisher sign up

How Do I Understand Shopee Affiliate Commission Structure?

Commission rates are not the same for every product category because each type of product has different profit margins, demand levels, and marketing costs.

For example, categories like fashion, beauty, and everyday essentials tend to have higher purchase frequency and stronger margins, which allows brands to offer more consistent commission opportunities.

On the other hand, categories such as electronics or services often operate on tighter margins or involve higher operational costs, so commission rates may be adjusted accordingly.

In short, commission structures are designed to balance two things:

  • Fair rewards for affiliates promoting products
  • Sustainable costs for brands running campaigns

Are Commissions Lower for Indirect Purchases vs Direct Purchases?

In most cases, commissions for indirect purchases are lower than for direct purchases.

But the good news is – you can still earn even if the buyer doesn’t purchase the exact item you shared!

TypeUser BehaviourCommission Tendency
Direct PurchaseUser buys the exact product you promotedHigher commission
Indirect PurchaseUser clicks your link but buys a different productLower commission
Direct Purchases vs Indirect Purchases for Shopee Affiliate Commissions

This is because direct purchases show clear intent – the user clicks your link and buys the exact product you recommended. Since your content directly influenced the purchase decision, advertisers typically reward this with a higher commission.

Indirect purchases, on the other hand, happen when a user clicks your affiliate link but ends up buying a different product. While you still earn a commission, your influence on that purchase is considered less direct, so the commission is usually lower.

Example:

You share a link to a wireless earphone on Shopee – there are two scenarios:

  • If the user clicks your link and buys that same earphone → Direct purchase (higher commission)
  • If the user clicks your link but ends up buying a phone case instead → Indirect purchase (lower commission)

How to Register for Shopee Affiliate Program

Step 1: Create a Publisher Account

Sign up as a publisher on Involve Asia to access Shopee campaigns.

Step 2: Apply for Shopee Affiliate Program

Browse available campaigns and submit your application for Shopee.

How to Apply for Shopee Offer on Involve Asia:

  1. Log in to the Involve Asia Publisher Dashboard.
  2. From your Dashboard, click on Advertiser Directory.
  3. Type “Shopee” in the first search bar.
  4. Filter offer region based on the audience country you’re promoting to, e.g. Shopee SG offer for Singaporean audience.
  5. Click on Apply and wait for approval to promote.
shopee affiliate program

Step 3: Wait for Approval

Once approved, you’ll gain access to Shopee affiliate links and tools.

How to Generate Shopee Affiliate Links

After approval, you can start generating your affiliate links using built-in tools.

Using Deeplink Generator

Simply paste the product link and generate your unique tracking link.

How to Generate Deeplink for Shopee:

  1. Go to the Shopee product you want to promote
  2. Copy the Shopee product link
  3. Paste the link in the Deeplink Generator in the Involve Dashboard
  4. Click on the “Generate Deeplink” button
  5. Copy the unique affiliate link generated and start sharing it in your content

This way, when your audience clicks on the link, they will be brought to the exact product page and ready to check out for purchase.

What is the Shopee Commissions Xtra?

To earn more with Shopee, you can promote brands displayed on Shopee Commissions XTRA page.

You can find the brands you want to promote from Shopee by using the Search bar or select the Filters by Country and Shop Type. You can also sort by high to low commission.

Tap on “Get Link” and the popup will appear for you to generate deeplink.

Links generated on Shopee Commissions XTRA page will bring your audience to the Shopee Seller Shop and not to a specific product.

Tips to Maximise Your Earnings

  • Focus on high-demand products that people are actively searching for
  • Create simple, relatable content instead of overly polished ads
  • Stay consistent with posting
  • Leverage major sale events for higher conversions

The more you experiment and stay consistent, the more you learn what works best for your audience.

Love to create? It's your time to shine with Involve Asia - Become an affiliate

Conclusion

Affiliate marketing with Shopee is one of the easiest ways to start earning online, even if you’re just starting out.

You don’t need experience, a large following, or technical skills. Most people begin with what they already have and improve over time.

If you’re already sharing products or deals, you’re just one step away from turning that into income.

The best time to start is now.

About the Author

Frequently Asked Questions (FAQs)

How do I earn from Shopee campaigns on Involve Asia?

You earn commission when users click your affiliate links generated through Involve Asia and complete a purchase on Shopee. This includes both direct purchases and indirect purchases made after clicking your link.

How do I generate Shopee affiliate links on Involve Asia?

Once you’re approved for Shopee campaigns, you can use tools like the Deeplink Generator on Involve Asia to convert any Shopee product URL into your unique affiliate tracking link.

When will I receive my earnings?

Your earnings are tracked within the Involve Asia dashboard and are paid out after transactions are validated by Shopee. This ensures that all purchases are confirmed before commissions are released.

Can I promote Shopee products on multiple platforms?

You can share your affiliate links across multiple platforms, including TikTok, Instagram, Facebook, YouTube, blogs, and messaging apps to reach more people and increase your earning potential.

Can I promote other brands besides Shopee on Involve Asia?

Involve Asia gives you access to many brands across different industries. This allows you to diversify your content and increase your earning opportunities beyond Shopee.

Is our blog helpful to you? Take a quick 1-minute survey

Share this article